Our Story
Luz Eterna
Eternal Light
Luz Eterna was created from a love of beautiful things, but its meaning goes much deeper than jewelry and fragrance. The name Luz Eterna, meaning Eternal Light, was inspired by my father and the lasting light he brought into my life.
My father lived with dementia, and his journey had a profound impact on me and my family. Through everything, the love, memories, and moments we shared became even more precious. After losing him, I wanted to create something meaningful that would keep a part of his memory and his light with me.
Our Mission
Built With Love
Luz Eterna became that dream — a business built with love, determination, and the belief that the people we love continue to shine through the lives they touched.
What began as my love for beautiful jewelry, fragrances, and accessories grew into something with a much deeper purpose. Every item I choose for Luz Eterna is selected with care. My goal is to offer beautiful, quality pieces at prices that allow more people to enjoy something special, whether they are shopping for themselves or choosing a meaningful gift for someone they love.
Every order represents another step in building something that carries my father's memory forward while bringing a little beauty and light into someone else's life.
Explore the CollectionsWhat We Stand For
Our Values
Craftsmanship
Our jewelry is thoughtfully selected stainless steel, designed to bring an elegant and polished look to your everyday style. We focus on quality, detail, and pieces you can enjoy with confidence.
Authenticity
Our Middle Eastern fragrance collection features authentic original products from the brands we carry. Our Luz Eterna Inspired Fragrances are clearly identified as inspired creations and are not affiliated with or endorsed by the original designer brands.
Purpose
Luz Eterna is more than a business — it is part of a father's legacy, a celebration of life and memories, and a reminder that love never loses its light.
A Father's Legacy
Luz Eterna is more than my business. It is part of my father's legacy, a celebration of life and memories, and a reminder that love never loses its light.
In his honor, a portion of Luz Eterna's proceeds supports Alzheimer's and dementia research. Through Luz Eterna, I hope to honor his memory while also supporting research that may help other individuals and families whose lives are affected by Alzheimer's disease and other forms of dementia.
His memory is part of the heart behind Luz Eterna, and his light will always be part of its story.
Thank You for Being Here
Whether you found us through a gift, a search, or a feeling — we are glad you are here. Every purchase you make carries a little more light into the world. That is the promise of Luz Eterna.
— Lourdes Ricardo, Founder of Luz Eterna